29 minutes by car from Matsuyama IC → 8 minutes by car from Nakayama Smart IC

01 Jokeiji Temple

Take the Nakayama Smart IC to Nakayama Town. Shokeiji Temple, located right next to Nakayama Elementary and Junior High School, offers free zazen sessions to those who wish to attend. Zazen is a way to practice the teaching of Zen Buddhism, which is to "cherish every moment and live life to the fullest," and is a time that is necessary for modern people who are busy and overwhelmed with information.

The head priest will carefully teach you the correct posture, breathing techniques and way of thinking for zazen.

Enjoy the birdsong, the sound of the wind, and the atmosphere that can only be experienced here.

"Zazen is practice," says the head priest. He repeatedly searches for ways to calm his mind.

11 minutes by car

02 Saredani Kiln

On the way from Inuyose Tunnel to Yamate, you will find the quietly located "Sarayani Kiln". It is a place where you can experience pottery while feeling the rich nature of Sarayani. Works are always on display and for sale, but you can encounter even more works at the kiln opening twice a year. Notifications will be sent to you by postcard.

A work that represents the view from the shop window and nature itself.

The natural accents highlight the quality of the pottery.

A vessel that grows as you touch and use it.

Approximately 6 minutes by car

03 Nakayama Roadside Station "Craft Village"

Roadside Station Nakayama "Craft Village" sells "delicious foods" from Iyo City, mainly from Nakayama. There is also a rest area, so you can eat on the spot.

Miyano Flour Noodle Factory's fresh soba noodles are made with no additives.

When the season comes, there are many chestnuts and chestnut products on display.

At Sherbet House, chestnut ice cream, a Nakayama specialty, is popular.

19 minutes by car

04 Tsutaya Ryokan

This townhouse mansion was owned by the late Mori Torazo, who made his fortune in the shipping industry in the early Showa period. It retains its traditional atmosphere and can be used as a lodging facility or rental space.

Dormitory: from 4,000 yen (price for 1 person for 2 days/1 night, tax included)

Rental space: Large hall 500 yen per hour

*Prices current as of April 2021.

Located in Nadamachi shopping arcade, this modern Showa-era townhouse inn combines Japanese and Western styles.

The inn has retained its original appearance while adapting to modern needs.

A must-see building for architecture lovers.

6 minutes walk

05 Maruyoshi

At night, the back alleys of Nadamachi Shopping Street are lit up with lights and enveloped in a deep atmosphere. Behind the noren curtains is a lively atmosphere filled with customers and staff. Enjoy your fill of obanzai dishes centered around fresh fish from Iyo City.

A deep spot in Iyo City! A back alley with a different atmosphere than during the day.

There is an array of "Obansai" dishes, mainly seafood purchased from the fish market.

The specialty "Kamameshi" comes with soup and costs 735 yen (tax included/as of April 2021)